ZDF Magazin Royale (2020)

ZDF Magazin Royale (2020) : 10x3

Election Campaign on the Internet - Microtargeting 2.0 30 Min.
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Overview

Political parties use social media platforms like Instagram and Facebook for their election campaigns. Microtargeting allows them to place personalized campaign ads—a win-win situation for the parties and the platforms. But also for voters?